A blast of Government propaganda in prospect for hoarding on demolition site opposite Cleethorpes pier

                                                

One of the new graphics proposed for the hoarding on Sea Road

NEW graphics are in prospect for the hoarding that surrounds the site of the demolished Waves pub off Sea Road in Cleethorpes.

The signs depicted below will be an advertisement for the Government's Levelling Up policy, with an additional message  urging passers-by to "love Cleethorpes".

There is also prominent reference to the £18.4-million which has been allocated to:

* Redesign the market place

* Build an eaterie on Sea Road

* Redesign Pier Gardens

More than a year has passed since the funding was announced, but progress has not been fast.

Worryingly, it is not clear if any contractors have yet been appointed.

Last year, there was a competition in which photographers were invited to submit snaps to adorn the hoarding.

Although several entries were selected, none has yet been displayed.

* At a drop-in session in Cleethorpes Town Hall between noon and 7pm next Thursday February 29, residents will be invited to express their views on how they would like the resort to develop.

Does this message make you love Cleethorpes?

                                                

The money is welcome, but the proposed graphics (above and below) are little more than Government propaganda. And will the money be spent wisely - or will it be squandered on PR and consultants?

The Grimsby News says: These graphics are not impressive. They are word-heavy and clunky in design. What is more, many will regard the 'love Cleethorpes' message as both trite and patronising. And why, anyway, are the hoardings still there? Will work ever start (let alone be completed) on the Sea Road development?