Monday, 29 December 2025

Planning green light for bookmaking firm to change use of vacant shop on St Peter's Avenue

                                            

Betting firm keen to take over this empty Cleethorpes shop 

BOOKMAKING giants Betfred are set to relocate from their existing premises in Cleethorpes to a vacant shop nearby.

The firm has secured the planning thumbs-up  from North East Lincolnshire Council to change the use of The Works which closed early last year.

In simple terms, it is moving from 37 St Peters Avenue to 31.

A statement from Betfred's representatives reads: "The property has been vacant following the departure of The Works in early 2024.

"The marketing agents robustly marketed the property for 18 months to seek a retail user but received only  limited and only tentative approaches.

"Betfred therefore made an approach with a view to relocating their existing store a few doors down."

The statement continues: "Betfred is the world’s biggest privately owned betting company and one of the UK’s biggest privately-owned retail outlets. 

"Licensed betting shops are regarded as being main town centre uses and are seen to maintain the vitality and viability in local town and district centres by complementing the main retail and commercial function. 

"The focusing of Betfred’s business within the town centre area will bring a unit back into use which supports economic growth and will free up an additional unit for other retailers." 

Granting consent, NELC planning officer Becca Soulsby comments: "The proposal is for the change of use from a vacant retail unit to a betting shop. 

"This includes some minor alterations within the shopfront to include a replacement entrance door and painting of the existing framework.

"The application site is currently vacant and brings an empty unit within the town centre back into a viable use.

"The proposal does not present any adverse impacts having regard to the retail hierarchy, visual amenity, local amenity, flood risk, drainage, highways or ecology considerations."

It is not known what will happen to Betfred's existing premises on St Peter's Avenue once it has completed its move.

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